No matter how tempting it may be to have someone else write a best-seller for you, when trying to prove your expertise, it's best to be authentic.
5 Things You Need to Consider Before Writing Your Own Business Book - Inc.
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No matter how tempting it may be to have someone else write a best-seller for you, when trying to prove your expertise, it's best to be authentic.
Editor’s Note: A version of this story appears in CNN’s Meanwhile in today’s Middle East newsletter, a three-times-a-week look inside the r...
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